Advertising Minor

Marketing Courses:

• BUAD 301 - Introduction to Marketing Credit(s): 3
• BUAD 471 - Advertising and Media Management Credit(s): 3
• BUAD 473 - Consumer Behavior Credit(s): 3

Art Course:

• ART 204 - Media/Design/Culture Credit(s): 3

Communication Courses:

• COMM 245 - Media and Society Credit(s): 3
• EDUC 485 - Multimedia Literacy Credit(s): 3

Total Credits 21

Marketing and Economics Courses:

• BUAD 301 - Introduction to Marketing Credit(s): 3
• BUAD 471 - Advertising and Media Management Credit(s): 3
• BUAD 473 - Consumer Behavior Credit(s): 3

•  

• ECON 100 - Economic Issues and Policies Credit(s): 3

• or

• ECON 103 - Introduction to Macroeconomics Credit(s): 3

Art Course:

• ART 204 - Media/Design/Culture Credit(s): 3

Communication Courses:

Six credits from:

• COMM 245 - Media and Society Credit(s): 3
• COMM 209 - Introduction to Public Relations Credit(s): 3
• COMM 313 - Communication Principles in Advertising Credit(s): 3
• COMM 325 - Studio Television Production Credit(s): 3
• COMM 423 - Communication, Advertising, and the Consumer Credit(s): 3
• EDUC 485 - Multimedia Literacy Credit(s): 3