ENTR 461 - Corporate Innovation & Intrapreneurship

Credit(s): 3

INNOVATION & INTRAPRENEURSHIP
Component: Discussion
Every company faces an innovation imperative. In other words, they need to continuously improve their products and bring new offerings into the marketplace or risk being disrupted by competitive forces. This course focuses on corporate innovation and intrapreneurship. Unique challenges associated with exploring new ideas while optimizing value delivery and capture from existing products are highlighted. Special attention is given to issues of governance, leadership, technology introduction, portfolio management, corporate social responsibility and sustainability.
Repeatable for Credit: N Allowed Units: 3 Multiple Term Enrollment: N Grading Basis: Student Option

PREREQ: Completion of ENTR 156 or ENTR 350 prior to taking this course is recommended, but not required.

Requirement Designations: Discovery Learning Experience Course Typically Offered: Fall

General Education Objectives:
GE1C: Engage in Constructive Ideation GE2B: Communicate Orally GE3A: Work Collaboratively Across Cultures