BUAD 474 - Marketing Channels and Retailing (3cr.)

Credit(s): 3

MARKETING CHANNELS & RETAILING
Component: Lecture
Focus on decision processes involved in establishing the paths for the movement of products, title, payment, and information between producers and users. Emphasis on the decisions necessary for successful retail operations.
Repeatable for Credit: N Allowed Units: 3 Multiple Term Enrollment: N Grading Basis: Student Option
PREREQ: BUAD 301.

Course Typically Offered: Fall, Winter and Spring

General Education Objectives:
Read Critically Analyze Arguments and Information Communicate Effectively in Writing Work Collaboratively Across a Variety of Cultures Critically Evaluate Ethical Implications