Hospitality Business Management (MS)

Program Educational Goals

Learning Outcomes for the Non-Thesis Option

1. Articulate the state of the hospitality industry today which includes its history, types of products, operating models etc.
2. Evaluate, devise and implement strategies to enhance service quality in a service organization.
3. Apply fundamental principles of revenue management towards achieving firm outcomes of optimized capacity and revenue maximization.
4. Develop and implement strategic planning initiatives for hospitality organizations using strategic management tools.
5. Evaluate a hospitality firm’s financial performance using techniques and decision criteria in corporate financial management decision-making.
6. Perform a feasibility analysis for a potential hospitality project and outline product development initiatives using project management techniques.
7. Examine and solve hospitality business problems using statistical techniques for effective decision making.
8. Solve data-driven problems in hospitality organizations, and communicate the relevance of research findings through written and oral forms of presentation.

Learning Outcomes for the Thesis Option

1. Articulate the state of the hospitality industry today which includes its history, types of products, operating models etc.
2. Evaluate, devise, and implement strategies to enhance service quality in a service organization.
3. Apply fundamental principles of revenue management towards achieving firm outcomes of optimized capacity and revenue maximization.
4. Develop and implement strategic planning initiatives for hospitality organizations using strategic management tools.
5. Evaluate a hospitality firm’s financial performance using techniques and decision criteria in corporate financial management decision-making.
6. Perform a feasibility analysis for a potential hospitality project and outline product development initiatives using project management techniques.
7. Examine and solve hospitality business problems using statistical techniques for effective decision making.
8. Articulate research problems, review the relevant literature, and develop a methodology plan to analyze the data.
9. Solve conceptual and data-driven research problems in hospitality, and communicate the relevance of research findings through written and oral forms of presentation.