May 20, 2024  
2022-2023 Undergraduate Catalog 
2022-2023 Undergraduate Catalog [ARCHIVED CATALOG]

Communication - Public Relations Concentration (BA)

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Program Educational Goals:

  1. Describe the communication discipline and its central questions.
  2. Engage in communication inquiry.
  3. Apply communication models and theories to the public relations planning process.
  4. Recognize the importance of ethical principles, diversity and inclusion competencies, and legal considerations in the practice of public relations.
  5. Define the practice of public relations and describe a variety of specialty functions.
  6. Demonstrate a wide range of technical skills, such as writing, media relations, public speaking, and social media management.
  7. Create a strategic communication campaign that reflects the four-step management process of public relations.

University Requirements:

College Requirements:

College Breadth Requirements:

The College Breadth requirements are in addition to the University Breadth requirement. Up to three credits from each of the University Breadth Requirement categories may be used to simultaneously satisfy these College of Arts and Sciences Breadth Requirements. Minimum grade C- required for courses used to satisfy College Breadth.

*If the grade earned is sufficient, a course may be applied toward more than one requirement (e.g., breadth and major requirements), but the credits are counted only once toward the total credits for graduation. If all but one course in a group has been taken in one department or program, a course cross-listed with that program will not satisfy the distribution requirement.

Foreign Language:

  • Completion of the intermediate-level course (107 or 202) in an ancient or modern language with minimum grades of D-.
    • The number of credits (0-12) needed and initial placement will depend on the number of years of high school study of foreign language.
      • Students with four or more years of high school work in a single foreign language, or who have gained proficiency in a foreign language by other means, may attempt to fulfill the requirement in that language by taking an exemption examination  through the Languages, Literatures and Cultures Department.


The math requirement must be completed by the time a student has earned 60 credits. Students who transfer into the College of Arts and Sciences with 45 credits or more must complete this requirement within two semesters.

Complete one of the following four options (minimum grade D-):

Option One:

Option Two:

One of the following:

Option Three:

Successful completion of any 200-level or higher mathematics course except: MATH 201 , MATH 202 , MATH 205 , MATH 251 , MATH 252 , MATH 253 , and MATH 266 .

Option Four:

  • Successful performance on a proficiency test in mathematics administered by the Department of Mathematical Sciences (0 credits awarded).

Second Writing Requirement:

A Second Writing Requirement  approved by the College of Arts and Sciences. This course must be taken after completion of 60 credit hours, completed with a minimum grade of C-, and the section enrolled must be designated as satisfying the requirement in the academic term completed.

Communication Major Requirements:

A minimum grade of C- must be earned in all required Communication courses.  33 COMM credits minimum, 45 COMM credits maximum.  All 4xx COMM courses may be limited to Communication majors. COMM 245 , COMM 256 , COMM 301 , and COMM 230  comprise the four core courses in the communication interest major.

COMM Electives:

  • A minimum of three COMM elective credits are required.  Students may not take more than 15 credits of COMM electives so that the 45 credit limit for COMM coursework is not exceeded.
  • COMM 212  cannot be used towards this elective requirement.


After required courses are completed, sufficient elective credits must be taken to meet the minimum credit requirement for the degree.

Credits to Total a Minimum of 124

Last Revised for 2022-2023 Academic Year

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