May 01, 2024  
2022-2023 Graduate Catalog 
    
2022-2023 Graduate Catalog [ARCHIVED CATALOG]

COMM 721 - Public Relations Campaigns

Credit(s): 3
PR CAMPAIGNS
Component: Lecture
Course emphasizes public relations research, objectives, strategies, and campaign evaluation. Utilizes a service-learning approach wherein students adopt an organization to produce and present a comprehensive public relations campaign plan.
Repeatable for Credit: N Allowed Units: 3 Multiple Term Enrollment: N Grading Basis: Student Option
RESTRICTIONS: Students who received credit in COMM 609  are not eligible to take this course without permission.
Course Typically Offered: Spring