|
Oct 31, 2024
|
|
|
|
2021-2022 Graduate Catalog [ARCHIVED CATALOG]
|
HLPR 819 - Social MarketingCredit(s): 3 SOCIAL MARKETING Component: Lecture Application of marketing principles to health behavior change. Includes the development, implementation and evaluation of social marketing campaigns; theories of behavior change applied to marketing; message development, targeting and segmentation; analysis of current social marketing initiatives. Repeatable for Credit: N Allowed Units: 3 Multiple Term Enrollment: N Grading Basis: Student Option RESTRICTIONS: Graduate students only.
|
|