BUAD 474 - Marketing Channels and Retailing

Credit(s): 3

MARKETING CHANNELS & RETAILING
Component: Lecture
Focus on decision processes involved in establishing the paths for the movement of products, title, payment, and information between producers and users. Emphasis on the decisions necessary for successful retail operations.
Repeatable for Credit: N Allowed Units: 3 Multiple Term Enrollment: N Grading Basis: Student Option

PREREQ: BUAD 301.

Course Typically Offered: Fall, Winter and Spring

General Education Objectives:
GE1A: Read Critically GE1B: Analyze Arguments and Information GE2A: Communicate Effectively in Writing GE3A: Work Collaboratively Across a Variety of Cultures GE4: Critically Evaluate Ethical Implications

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