HOSP 481 - Marketing in the Hospitality Industry (3cr.)

Credit(s): 3

MARKETING IN HOSPITALITY IND
Component: Lecture
Application of marketing principles in hotel, restaurant and institutional management settings. Development of marketing strategies in both profit and non-profit hospitality operations.
Repeatable for Credit: N Allowed Units: 3 Multiple Term Enrollment: N Grading Basis: Student Option
Course Typically Offered: Fall and Spring

General Education Objectives:
Read Critically Analyze Arguments and Information Engage in Constructive Ideation Communicate Orally Communicate Through Creative Expression