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University of Delaware
    University of Delaware
   
 
  Sep 21, 2017
 
 
    
2017-2018 Undergraduate Catalog

Department of Business Administration


Return to Alfred Lerner College of Business and Economics Return to: Alfred Lerner College of Business and Economics

Telephone: (302) 831-2554
http://www.lerner.udel.edu/business/
Faculty Listing: http://www.lerner.udel.edu/departments/business-administration/faculty-research

Professional education in business administration develops the capabilities of students so that they may assume positions of leadership and responsibility at all levels of management in our society.

Students pursuing a program of study leading to the degree of Bachelor of Science within the Department of Business Administration must select one of four majors: international business studies, management, marketing, or operations management. Honors Degree options are available in all the majors. Students may apply to the minors in business analytics, management information systems, economics, or a variety of other fields. Minors in advertising, international business/international business with language are available for students majoring in Hotel, Restaurant and Institutional Management, Hospitality Industry Management, Entrepreneurship & Technology Innovation, Marketing, Management, Operations Management, Management Information Systems, Sport Management, Accounting, Finance, or Financial Planning. Minors in advertising, business administration, and international business studies are also available to students majoring in Economics and majors outside of the college.

International Business Studies focuses on in-depth study of a region of the world with heavy emphasis on advanced language skills and international studies to accompany a strong curriculum of business and international business courses. All International Business Studies majors must complete a fall or spring semester abroad studying in a region of the world consistent with their language of choice.

Managers are essential to every organization because they work with people to make and implement decisions that move organizations forward. The Management major prepares students to be productive and insightful managers. It enhances students’ leadership, communication, and analytical skills; provides strategies and models for solving problems ethically and effectively; and equips students to become managers who can make things happen in a dynamic global economy.

Marketing majors learn how to gather information regarding consumers’ needs and wants and use this information to make strategic decisions regarding goods or services, pricing, promotion, and distribution. The goal of marketing is to create, build, and maintain mutually beneficial exchanges with consumers and/or businesses to achieve organizational objectives.

The Operations Management (OM) Major focuses on the process by which a firm produces a product or provides a service. OM majors are concerned with addressing questions such as, how much of a product should be produced? What is the most efficient way to produce that amount of product or that level of service? OM is all about the transformation of raw materials, labor, and capital into final products and/or services. The OM major prepares students to be effective problem solvers by increasing their ability to analyze and interpret quantitative information that they then can use to make solid business decisions.

Each candidate for a degree must: (1) earn a minimum of 121 credits (126 credits for international business studies majors), (2) achieve a minimum cumulative GPA of C (2.0) on all work undertaken at the University of Delaware, (3) fulfill the course requirements of the degree program, and (4) achieve at least a C- in specified business, finance, accounting, math, and economics courses. Students seeking a Bachelor of Science in any major within the Department of Business Administration may take only one of the four required upper-level courses in their major at another institution unless advance permission is granted for credit earned in residential study-abroad courses.

All 300 and 400-level courses are restricted to Department of Business Administration students and to those students whose programs require the courses.

The minor in Advertising is designed to give students from any major an increased understanding of the concepts of marketing, economics, mass communication, and public relations, as well as the strategies and tactics of advertising management. In addition, students will gain familiarity with the rapidly changing digital media landscape and examine some of the social and cultural issues inherent in the new media and technologies. The minor is awarded only to students who have applied and been admitted to the program. Currently only juniors and seniors are admitted into the program so freshmen and sophomores need not apply; applying as a freshman or sophomore does not increase your chances of later being admitted into the program. Admission of juniors and seniors will be based on the availability of seats and the GPA of the student; a minimum cumulative GPA of 2.7 will be required for consideration. Students must have completed 60 credits at the University of Delaware prior to application. Applications are reviewed each September and February. The credits required for the minor may also be used to meet other distribution requirements, such as degree breadth requirements and professional electives.

The minor in Business Administration provides students in degree programs in Economics and those outside the Lerner College of Business and Economics with an opportunity to acquaint themselves with the basic concepts of business administration. Completion of the requirements for the minor provides a basic understanding of the language and major functional areas of business. The minor is awarded only to students who have applied and been admitted to the program. Admission will be based on the availability of seats and the GPA of the student; a minimum cumulative GPA of 2.7 will be required for consideration. Students must have completed 28 credits at the University of Delaware prior to application. Applications are reviewed each September and February. The credits required for the minor may also be used to meet other distribution requirements, such as degree breadth requirements and professional electives. Students seeking a minor in Business Administration may take only one of the required Business or Finance courses at another AACSB institution.

The minor in International Business is designed to give increased understanding of the important international dimension of business to students with a major in accounting, entrepreneurship and technology innovation, finance, hospitality industry management, hotel, restaurant, and institutional management, management, management information systems, marketing, operations management, or sport management. The minor is awarded only to students who have applied and been admitted to the program. Admission will be based on the availablity of seats and the GPA of the student; a minimum cumulative GPA of 2.7 will be required for consideration. Students must have completed 28 credits at the University of Delaware prior to application. Applications are reviewed each September and February. The 18 credits required for the minor may also be used to meet other distribution requirements, such as the University Discovery Learning Experience, degree breadth requirements, and professional electives. Students electing the International Business minor are encouraged to incorporate a short-term study abroad program into their course of study.

The minor in International Business with Language requires completion of the 18 credits required for the International Business Minor  plus completion of at least two courses at the 200-level taught in the language of choice for a total of 24 credits. The languages available are Arabic, Chinese, French, German, Italian, Japanese, Russian, or Spanish. Students selecting the International Business Minor with Language may count one language course as part of the nine credits in International and Region Studies Courses, in addition to the two required 200-level courses. Students are encouraged to incorporate a short-term study abroad program into their course of study, especially a Foreign Languages and Literatures program to a country that uses the student’s target language; however, only courses taught in the language of choice count toward the minor.

The minor in International Business Studies is designed for students who may be interested in language and business, but who are not majoring in a business area. The minor is restricted to students pursuing a major in Economics or any major outside the Lerner College of Business and Economics. Other Lerner College students who desire an International Business minor must pursue the International Business or International Business with Language options minors. Admission will be based on the availability of seats and the GPA of the student; a minimum cumulative GPA of 2.7 will be required for consideration. Students must have completed 28 credits at the University of Delaware prior to application. Applications are reviewed each September and February. Students electing the International Business Studies minor are encouraged to incorporate a short-term study abroad program into their courses of study, especially a Languages, Literatures and Cultures trip to a country that uses the student’s target language; however, only courses taught in the language of choice count toward the minor. The 21 credits required for the minor may also be used to meet other distribution requirements.

Programs

    MajorHonors DegreeMinor

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